Pidilite manages dealer networks over missed calls

· 1 min read
Pidilite manages dealer networks over missed calls

The problem statement

  • The organization handles training programs across
    the country & needs to have an automated way to track trainee response
  • 100’s of distributors evict interest to join their network of channel partners everyday. They need a tech-savvy way to validate & on-board them
  • Automated way to engage with distributors for 2 way communication relating to products, customer insights & market trends


  1. Missed Call based training Management
  2. Voice based Distributor Contact Validation system.
  3. SMS based Distributor Engagement system.

Tangible results – Proof of the pudding
Here are some direct implications the client had after implementing our range of solutions.

  • They have increased their network members from 25000 to 40000 in a period of 10 months using our communication solutions.
  • Retaining channel partners has increased where attrition percentage is less than 7% where as it was 20% before implementing our communication solutions.
  • With our array of solutions, now organizing training, validating a distributor or engaging with a distributor is just a click away and managing the presence is completely automated.
  • Our capability to provide custom reports helped this client to envisage the inbound communication and take action sooner than before.

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